VIRTUAL: Game On; NASCAR Heat Evolution Officially Hits Store Shelves

RaceChaser Staff Cup, Gaming, NASCAR, Virtual Leave a Comment

(Credit: Dusenberry Martin Racing)

(Credit: Dusenberry Martin Racing)

DAYTONA BEACH, Fla. — NASCAR Heat Evolution, the first officially licensed, all-encompassing NASCAR video game for the current generation of consoles, is available now on the PlayStation 4 computer entertainment system and for the Xbox One.

Alongside NASCAR and NASCAR Team Properties, Dusenberry Martin Racing’s simulation-style has put the sport into the players’ hands.

“NASCAR Heat Evolution will bring the excitement of NASCAR into the homes of gamers across the country, allowing players of all ages to engage with our sport in the most entertaining NASCAR game ever created,” said Blake Davidson, vice president of consumer and licensed products for NASCAR. “Many of our rising stars’ first exposure to NASCAR was through video games, which underscores the impact they can have by driving interest and creating life-long fans.”

A new online competitive multiplayer feature supports a full field of up to 40 racers, a NASCAR video game first. Gamers can race as and against the top drivers and teams of today. Users can enter their rookie season and race for a spot in The Chase, relive classic NASCAR moments, or make new ones.

“NASCAR Heat Evolution marks the beginning of a new era in NASCAR digital games from Dusenberry Martin Racing,” said DMR Chief Executive Officer Tom Dusenberry. “From day one, DMR’s main focus was to provide a fun, authentic NASCAR experience to all fans. NASCAR Heat Evolution is all about the drivers, and I truly believe we have delivered.”

NASCAR Heat Evolution is available in North America for $59.99 as a retail and digital release on the PlayStation 4 system, Xbox One and Windows PC. This title is rated E for Everyone by the ESRB.

CREDIT: NASCAR Integrated Marketing Communications

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